Backriver blends
BRANDING + LOGO DESIGN | Packaging design | Collateral Design
Backriver Blends is owner, Jordene’s way of sharing the bold, authentic flavors of Jamaica with the world. Her journey started when her daughter was diagnosed at just five months old with severe food allergies. It was a frustrating and eye-opening experience that completely changed the way her and her family approached food and products. The packaging and brand design were inspired by a fusion of Maine and Jamaican colors, textures and patterns.
